Website maintenance is important to be sure your visitors are getting the very best information, that maneuvering through the website is easy, and that you’re converting more visitors into customers. Once you have your website done and launched, the first thing you need to ensure is that you have good website maintenance to keep your website up to date and current for your business. The basic reason for this is to be sure that your website continues to rank well with Google and other search engines. When you take time maintaining your website so it reflects the current state of your business, it is also the best way for visitors to become new customers. When you use website maintenance to keep your site current, it needs to include not only the written content, but also the graphics and any search engine optimization (SEO) you have done.